Tell us something about yourself, and your background:
- I am the founder of Digi-Fin Literacy Africa, a social impact initiative committed to equipping individuals and families—especially youth and women in Kenya—with essential digital financial literacy skills. I am a CPA Section 4 candidate and currently pursuing a degree in Computer Science, combining my background in accounting, marketing, and digital education to address the urgent need for practical knowledge in navigating the digital financial ecosystem safely and confidently.
List your ventures with a brief explanation of each:
- Digi-Fin Literacy Africa (DFLA) is my core venture. It exists to bridge the gap in digital financial awareness by offering practical training on safe online transactions, fraud prevention, budgeting in the mobile money era, and responsible digital money habits. Since inception, we’ve built a strong community through educational content, interactive sessions, and strategic campaigns that demystify complex financial risks for everyday Kenyans.
How did you get to where you are? What set you off?
- Digi-Fin Literacy Africa was born out of frustration and concern. I kept seeing people—especially young adults—fall victim to online scams, pyramid schemes, and poor digital money choices due to a lack of digital financial awareness. I started by sharing tips online, then expanded into structured educational content and small community sessions. The positive response and growing demand inspired me to formalize the initiative and scale the impact.
Tell us a bit more about each of your ventures:
- Digi-Fin Literacy Africa (DFLA) operates through three core pillars: 1. Awareness Campaigns: We’ve developed and shared simplified, relatable content on scam prevention, mobile money safety, and digital money habits across social media platforms and WhatsApp communities. Our infographics and explainers have reached hundreds of young people and parents across Kenya, sparking meaningful conversations on digital safety. 2. Training & Events: We’ve hosted virtual training sessions and in-person workshops that demystify digital financial scams and empower participants to protect themselves and their families. Our sessions are interactive, practical, and focused on real-life scenarios—ensuring attendees leave with actionable knowledge. 3. Community Engagement: Through school outreach, online Q&A sessions, and direct community conversations, we’ve built trust with our audience and created safe spaces where people can ask questions, share their experiences, and report scam tactics they’ve encountered. DFLA is more than an initiative—it’s a growing movement that is already creating impact on the ground by making digital financial literacy accessible, relatable, and protective. Our work continues to be driven by real stories, real risks, and the urgent need for digital safety in everyday life.
Any other information:
- We’re preparing for our first paid course offering and are building trust by consistently showing up through free events, high-quality content, and authentic community engagement. We believe that digital financial safety is a digital right, and we’re committed to creating tools and spaces that help people take control of their financial lives—safely.